Synthetic Panels
Photo by rawpixel on UnsplashRecruiting the right participants for a study can be difficult. You may not get the exact demographics you need, and the shorter the deadline, the less sure you can be that everyone will answer on time. One possible solution can be to use synthetic panels.
Synthetic panels are powered by a first party proprietary AI model developed here at Qualtrics. Our synthetic panel is trained on thousands of responses from a variety of demographic backgrounds in order to more accurately predict how certain populations would respond to a survey.
Mohammed Khalilia (محمد عبد الستار قاسم) is a researcher, computer scientist, and data scientist with a PhD in Computer Science from the University of Missouri. Following his doctorate, he joined Georgia Tech’s Computational Science and Engineering school and Emory University as a Postdoctoral Fellow, where his research spanned predictive modeling, relational cluster analysis, and health and nursing informatics.
He then spent nearly five years at Amazon, working across Amazon Web Services (AWS) and Amazon Studios in natural language processing (NLP), speech synthesis, and computer vision. In 2018, he was part of the team that launched Comprehend Medical, Amazon’s NLP service for clinical and biomedical text. At Qualtrics, he developed the company’s first fine-tuned large language model, trained synthetic sampling model, and worked on conversational machine learning, and active learning.
He is also an adjunct professor at Birzeit University, where he teaches NLP courses for doctoral students.